What is SEO and Why it is Important for Any Online Business?

SEO is an acronym for Search Engine Optimization. SEO is a process used to generate organic traffic on search engines for different websites that want top ranking on the first page and visibility to the consumer. Search engines are websites such as Google, Bing, and Yahoo, which are the most popular.

A websites top ranking is determined by what the search engines deem as valuable and relevant to the user. The search engine determines this by quality of content on the different websites and by how popular a website is by how many searches and clicks that are directed to that particular website. A website can become popular to users by the content it contains, on the site, the different social networking web pages it shares its message and information to, as well as blogging. SEO professionals can help a website with those services to gain visibility.

There are paid search ads and “organic”- not paid results, both do the trick of creating traffic to the website. The paid search ads are located in a highlighted menu on the very top box and the sidebar on the right side. The organic or natural results are following underneath and they are at the top because search engines scanned the content of those websites and considered them to be the most relatable and best match to the searched subject. 30% of clicks on search engine result pages are directed towards the paid search results while an overwhelming 70% of the clicks go for the organic search results. To improve your ranking on search engines, it helps to start your optimizing by your locality. So if your website/business is based in Los Angeles, you will need to optimize that word. You can read our last blog post to know how to find the best SEO Company in Los Angeles.

It is a fact that 75% of search engine users don’t bother to click on the 2nd page of the search results, I know I don’t. This is either due to laziness and/or search engines are good at what they do and list the results in a way that people find the most relevant information they were seeking. Another fact is every hour there are more than 1.4 billion searches conducted. These facts prove why search engine optimization is important in this day in age. If you have a website and want more visibility and traffic to your site it is important you seek SEO services. Organic SEO is a daily maintenance job to keep high ranking on first pages and is not a onetime promotion.

There are billions of websites on the internet, and a good way to stand out and have traffic to your website is through the benefits of SEO. SEO helps your business’ website small or large stand out from your competition. Organic SEO can result in free traffic to your website for a long time with regular and proper optimizing. Gain trust from consumers by being on the top results on Google which owns 70% of the search engine market share. SEO will help users find your website easier without knowing your website name, thus resulting in a wider reach of consumers. These are just a few of the many benefits of SEO.

There are two methods of SEO services and both must be accomplished to be number one on google search results. These methods are On Page SEO and Off Page SEO.

On page SEO is optimizing web content such as key phrases and words that are on your website to show google you have relevant and searchable content for users.

On Page Optimization Processes are:

  • Content Optimization
  • Title Tag Optimization
  • Meta Description Optimization
  • URL optimization
  • Alt tag Optimization
  • Link Optimization and etc…

Off page SEO is asking other websites to tell Google or other search engines that your website is legit and trustworthy. It’s a technical process accomplished by acquiring back links from other websites.

Off Page optimization processes are:

  • Blogging
  • Social Bookmarking
  • Directory Submission
  • Guset Post
  • Infographics submission and etc…

This brief summary should give you a quick glimpse to what SEO is and why it’s important in our browsing experience. If you have any questions write it in the comment box, and we will answer you ASAP.

Stay tech savvy, my friends.

How to Find the Best SEO Company in Los Angeles

In today’s challenging and technological world, SEO services have become one of the most vital facets not only helpful in making an online business visible but also famous and well known on World Wide Web. SEO attributes have the potential and capability to boost the ranking of a website in leading search engines and is extremely competitive in this internet marketing era. Along with responsible for giving a valuable insight to a business, effective SEO strategy can actually makes a business lucrative and profitable. There are many SEO company in Los Angeles using a number of methods and techniques not only to help people in improving their business’s site rankings but also in gaining profits.

Though picking one of the best SEO Company out of the mass is quite a challenging job to do. One should always keep a keen eye on what techniques and approaches they are using and how they would help your business to boost rankings. If you are looking around for SEO services in Los Angeles and its surrounding cities, Heroes, Geeks & Designers would be recommended as a wise investment for your business and could deliver optimum results in accord and specific to your business prerequisites. In general, Los Angeles is highly popular and well known for many SEO firms well versed in providing SEO solutions to a wide base of clients worldwide.

The reasons to pick services from Los Angeles’s SEO service providers could be umpteen and one can actually find multiple methods regarding the same in this post. Along with applying integrated tools, techniques and strategies of SEO, the best-in SEO companies make use of the following methods to make the business well known and popular on different search engines.

  1. Website Links – By making use of those site links that has a good and better ranking in highly famous and well researched sites, Los Angeles SEO firm’s helps to improvise the rankings of websites.
  2. Blogging – Helpful in improvising website ranking, blogging is one of the vital approaches that can’t be ignored in this internet era, as an online business demands to reach zillions of people and make it famous and well known.
  3. Social Media Marketing – Social media websites are an effective medium to get in touch with umpteen numbers of people in less time so search engine marketing experts use this tool to make a business more visible and searchable.
  4. Content – Content is the king of marketing and plays a vital role. Been a well known fact that website and SEO ranking gets a boost if the service providers are making use of original, intuitive and creative content at regular intervals.
  5. Integrated Applications – SEO experts in Los Angeles makes use of integrated SEO applications to gain better rankings including infographic submission, guest posting, web 2.0, social bookmarking, directory submission, forum posting, article submission, RSS feeds, content sharing etc.

Using effective and integrated SEO strategies, a website gets better and good ranking at internet platform. And in Los Angeles the best and top notch SEO service providers(Heroes and Geeks) makes use of all such services to enhance the website rankings on search engines.